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Share positive press. Did your store receive a great review or write-up from the media? Good for you! Add it to your news feed and make sure to include links to an online story or pictures from a print article.
New products
Introduce your latest and greatest. Got a new product line coming out or an item you want to promote as the perfect holiday gift? Add a post about it and tell everyone why you’re so jazzed. Make sure to include photos of the goods.
Contests and promotions
Give your customers a heads-up. If you’re going to be holding a special sale or a contest for shoppers in the near future, make sure to let them know in advance. Provide all the juicy details and any relevant links.